Hard & Soft Baits

Berkley Gulp!® Saltwater Jerk Shad - 5" - ChartreuseThe extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait!Features:Erratic darting motion imitates...

Rapala X-Rap® Magnum® 20 Purple MackerelThe massive diving-lip takes the X-Rap® Magnums deep… unassisted. Nothing to hinder the action. Each dives to its preset depth…the XRMag10 to 10 feet, the XRM15 to 15 feet, etc. Run up to...

Daiwa Salt Pro Minnow - 6" - Floating - Parrot Salt Pro Minnows lures to catch a variety of game fish and have grown amazingly fast in popularity. Versatile, long casting bait designed for a fast, ripping style retrieve that produces an erratic...

Rapala X-Rap® Magnum® 15 Redhead UVThe massive diving-lip takes the X-Rap® Magnums deep… unassisted. Nothing to hinder the action. Each dives to its preset depth…the XRMag10 to 10 feet, the XRM15 to 15 feet, etc. Run up to 13...

Daiwa Salt Pro Minnow - 6" - Floating - Blue Mackerel Salt Pro Minnows lures to catch a variety of game fish and have grown amazingly fast in popularity. Versatile, long casting bait designed for a fast, ripping style retrieve that produces an...

Daiwa Salt Pro Minnow - 5-1/8" - Floating - Sand Eel Salt Pro Minnows lures to catch a variety of game fish and have grown amazingly fast in popularity. Versatile, long casting bait designed for a fast, ripping style retrieve that produces an...

Rapala X-Rap® Magnum® 15 Yellowfin TunaThe massive diving-lip takes the X-Rap® Magnums deep… unassisted. Nothing to hinder the action. Each dives to its preset depth…the XRMag10 to 10 feet, the XRM15 to 15 feet, etc. Run up to...

Berkley Stunna MF Tennessee Shad 112+1 1/2oz Jerk BaitThe Berkley Stunna features Berkley’s first tungsten weight-transfer system and a unique brass block weighting system that delivers a slow sink and slight shimmy in the water. With an action...

Daiwa Salt Pro Minnow - 5-1/8" - Floating - Yellow Salt Pro Minnows lures to catch a variety of game fish and have grown amazingly fast in popularity. Versatile, long casting bait designed for a fast, ripping style retrieve that produces an erratic...

Daiwa Salt Pro Minnow - 5-1/8" - Floating - GrunionSalt Pro Minnows lures to catch a variety of game fish and have grown amazingly fast in popularity. Versatile, long casting bait designed for a fast, ripping style retrieve that produces an erratic...

Daiwa Salt Pro Minnow - 6-3/4" - Floating - Laser Sardine Salt Pro Minnows lures to catch a variety of game fish and have grown amazingly fast in popularity. Versatile, long casting bait designed for a fast, ripping style retrieve that produces an...

Daiwa Salt Pro Minnow - 5-1/8" - Floating - Toothpaste Salt Pro Minnows lures to catch a variety of game fish and have grown amazingly fast in popularity. Versatile, long casting bait designed for a fast, ripping style retrieve that produces an...